We live and breathe
Startups & Subscription
We’re the original subscription analytics app
Metrics & Charts For todays growth problems
For subscription businesses, today’s growth problems are very different from what they used to be 5 years ago. We’re committed to providing you the latest charts & metrics needed to solve modern growth problems.
Retention Curve
One of the most powerful and insightful tools you can use to diagnose your startup, and you won’t find it anywhere else.
Configurable LTV
There’s more than one calculation for Lifetime value, but only one right way for your business. FirstOfficer helps you get this one right.
Understand your customers
And keep them longer
It’s no secret that having great retention is one of the biggest keys to success in subscription. FirstOfficer gives you the tools you need to figure out who’s staying and who’s going.
- Segment your customers
- Conduct cohort anaylsis
- Track churn
Know your business
Down to the last dollar
Renewal Schedule
Avoid getting caught off guard by any sudden financial changes. Know how much money is set to renew, each month of the year.
MRR vs Revenue
If you’ve got annual plans then you know what you collect each month can be drastically different from your MRR. Eliminate the mystery.
Cohort Profitability
Customer acquisition is expensive, and you don’t have millions in VC funding. Spend that marketing budget with confidence. See how much money each cohort makes you, and figure out Customer Acquisition Cost.
Accurate & Secure
you should trust your data and reporting
Perfectly Accurate
Customer acquisition is expensive, and you don’t have millions in VC funding. Spend that marketing budget with confidence. See how much money each cohort makes you, and figure out Customer Acquisition Cost.
Your data stays with us
Your data is really, really important to us. We won’t sell it to others.
‘nuff said.
“Metrics are fun to look at, but FirstOfficer takes it a step further. These metrics aren’t candy to stare at and pat yourself on the back. This is strategic insight”
Joel Hooks, Co-founder of Egghead
“Baremetrics is great for a big picture overview, but FirstOfficer provides a far more detailed breakdown of MRR and its makeup”
John Nolan, Founder of Ghost
“FirstOfficer is hands-down the best SaaS analytics app on the market. We’ve tried half a dozen, and FirstOfficer is the most accurate and feature-rich. We constantly have the dashboards displayed in our office, and I can’t imagine managing without it again.”
Tony Cappaert, Co-founder of Contactually
“I tried different SaaS analytics solutions and they all failed in the same way: They look nice but don’t give you the numbers you really need to successfully grow your SaaS business. FirstOfficer puts the most important numbers right in front of my eyes and allows me to do a detailed analysis of Refiner whenever I want.” – M
Moritz Dausinger, Founder of Refiner