Customer Churn Rate

Customer Churn Rate

Customer Churn Rate

Customer Churn Rate

Customer Churn = (# of lost customers / # of customers with subscription up for renewal) * 100%

Also called: Attrition Rate, Subscription Churn Rate

Check out our Ultimate Guide on Churn where we get into everything related to churn.

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Discover why we're the best revenue operations solution for subscription businesses

Discover why we're the best revenue operations solution for subscription businesses